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6 Ways Scuba Diving Shops Can Use Online Marketing Effectively

In Blogging, Email Marketing, Inbound Marketing, Reputation Marketing, SEO, Small Business, Social Media by checkmatemediaLeave a Comment

Those businesses who specialize in selling scuba diving gear or instructions on how to scuba dive will find that their specialized business can make it harder to draw in customers. After all, when you have a specialized business, you are catering to a specific consumer base. This is where marketing is essential in order to get your business to where …

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What Is Inbound Marketing and Why Small Businesses Must Use It

In Lead Generation, SEO, Social Media by checkmatemediaLeave a Comment

What Is Inbound Marketing and Why Small Businesses Must Use It   Small businesses have a unique situation in which they have to ensure they are using the proper marketing techniques. Small businesses are not big corporations that have millions of dollars to spend on advertising and various marketing techniques, thus a small business must ensure that the marketing they …

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Client Campaign Management Dashboard Demo

In Clients, Email Marketing, Reputation Management, SEO, Social Media by checkmatemedia

Today we did a quick screen capture of the client dashboard. This is where our team actively manages all of the marketing campaigns for our clients. Clients also have access to this. It provides one central location for just about everything we do – SEO, PPC, Email Marketing, Social Media, Sales Lead Tracking, etc. Check out the video below to …

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Effect of Social Media on Local Businesses

In Social Media by checkmatemedia

If we’re talking about what’s happening online, we can’t ignore social media. What began with computer-geek chat rooms has evolved into a worldwide cultural phenomenon. The Internet has become, not surprisingly, a zone of social interaction. We can see that an enormous percentage of people are drawn to the Internet for what could broadly be characterized as “social reasons.” People …

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The Basics Of Online Video Marketing For Businesses

In Social Media, Video Marketing by checkmatemedia

Any business that seeks a larger audience in order to increase its sales and profit margins must incorporate online video marketing in its list of marketing strategies. Learning the basics of online video marketing for businesses is not hard. It also comes with a lot of benefits in terms of exposure, search engine optimization and creating a market authority in …

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Embracing Social Media Marketing

In Social Media by checkmatemedia

Let us face it. Social media is not a fad and it cannot be wished away. This is a reality that businesses have to embrace quickly. Businesses have to recognize that social media is a fantastic opportunity to connect and engage with new and existing customers. Today, many traditional businesses and business owners are wary of utilizing social media as …

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Social Media Marketing: How To Create A Successful Campaign

In Social Media by checkmatemedia

  Its a fact that many businesses are still confused about social media and how to use it for marketing purposes.  Many business owners we talk to understand the basics of websites like Facebook, Twitter and YouTube.  However, they more often than not do not understand how they can grow their business by marketing on these social media sites.   …