View Post

What Is Inbound Marketing and Why Small Businesses Must Use It

In Lead Generation, SEO, Social Media by checkmatemediaLeave a Comment

What Is Inbound Marketing and Why Small Businesses Must Use It   Small businesses have a unique situation in which they have to ensure they are using the proper marketing techniques. Small businesses are not big corporations that have millions of dollars to spend on advertising and various marketing techniques, thus a small business must ensure that the marketing they …

View Post

Client Campaign Management Dashboard Demo

In Clients, Email Marketing, Reputation Management, SEO, Social Media by checkmatemedia

Today we did a quick screen capture of the client dashboard. This is where our team actively manages all of the marketing campaigns for our clients. Clients also have access to this. It provides one central location for just about everything we do – SEO, PPC, Email Marketing, Social Media, Sales Lead Tracking, etc. Check out the video below to …

View Post

How to Organize an Effective SEO Campaign for a Local Business

In SEO by checkmatemedia

Before you think of launching a seo campaign for your local business, you need to first of all understand what seo is and what it can do for you. You also need to understand what you can do with it and how to apply it to the concept of your local business. In trying to understand how seo works and …

View Post

Effect of Social Media on Local Businesses

In Social Media by checkmatemedia

If we’re talking about what’s happening online, we can’t ignore social media. What began with computer-geek chat rooms has evolved into a worldwide cultural phenomenon. The Internet has become, not surprisingly, a zone of social interaction. We can see that an enormous percentage of people are drawn to the Internet for what could broadly be characterized as “social reasons.” People …

View Post

Why You Need a Mobile App to Stay Competitive and Retain Your Customers

In Mobile Apps, Mobile Marketing by checkmatemedia

Essentially your business spends money to get customers. The customer comes into your business and they purchase the product or service. That customer then leaves, which means they are a lost customer – and your advertising money is lost because you spent money to get them there. Most businesses don’t do anything to maintain relationships with those customers or maintain …

View Post

Why Businesses Need To Track the Leads They Generate Online

In Lead Generation by checkmatemedia

These days the business that is not represented on-line is as good as defunct. However, though most of the business owners and analytics have come to realize that the Internet presence is a must, not all of them got to realize that there is such a thing as “bad press” or – in the case of the Web technologies” – …

View Post

The Basics Of Online Video Marketing For Businesses

In Social Media, Video Marketing by checkmatemedia

Any business that seeks a larger audience in order to increase its sales and profit margins must incorporate online video marketing in its list of marketing strategies. Learning the basics of online video marketing for businesses is not hard. It also comes with a lot of benefits in terms of exposure, search engine optimization and creating a market authority in …

View Post

Proactively Manage Your Business Reputation Online

In Reputation Management by checkmatemedia

If there’s one thing that can be said about the advent of social media, it’s that conversations are everywhere on the Internet. These conversations can take the form of comments on blog posts, forums for customer rants, or user reviews, for example. The topics for these conversations can be about anything imaginable – from varieties of tropical fish food to …

View Post

7 Important Tips On How To Design A Business Website Effectively

In SEO, Web Design by checkmatemedia

There is a lot of information online on making a website. However, very few articles discuss how to design a business website effectively. As a result of this, very few people make effective business friendly websites for their own businesses, or for their clients if they are web designers. Below are some important checkpoints if you are to design an …