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10 Things Your Customers Aren’t Telling Your Small Business

In Clients, Reputation Management, Small Business by checkmatemediaLeave a Comment

A small business has a unique relationship with their customers, as they are able to connect to these customers more and develop a more personal relationship with said customers.   Most small businesses believe that their customers will tell them what is wrong with the product or service, or any other issue that they are having, however, in most cases …

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Why Your Business’ Online Reviews Matter Most

In Reputation Management, Small Business by checkmatemediaLeave a Comment

Any business, whether it is entirely online or is simple a brick and mortar business, has to worry about their online reviews. Online reviews are where many people receive their information about a company, where consumers decide whether they will give their business to a company, and is how your online reputation grows in strength or becomes the reason you …

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Why You Need a Mobile App to Stay Competitive and Retain Your Customers

In Mobile Apps, Mobile Marketing by checkmatemedia

Essentially your business spends money to get customers. The customer comes into your business and they purchase the product or service. That customer then leaves, which means they are a lost customer – and your advertising money is lost because you spent money to get them there. Most businesses don’t do anything to maintain relationships with those customers or maintain …

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Proactively Manage Your Business Reputation Online

In Reputation Management by checkmatemedia

If there’s one thing that can be said about the advent of social media, it’s that conversations are everywhere on the Internet. These conversations can take the form of comments on blog posts, forums for customer rants, or user reviews, for example. The topics for these conversations can be about anything imaginable – from varieties of tropical fish food to …

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Why Does a Local Business Need a Blog Anyway?

In Blogging by checkmatemedia

The traditional way of marketing is no where near as effective as it once was. The public have been inundated with every kind of direct marketing method, from tv commercials to email marketing, with so much is now being viewed as spam, lowering its effectiveness. Because of this, most marketing attempts by a small business are simply being ignored, and …

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Embracing Social Media Marketing

In Social Media by checkmatemedia

Let us face it. Social media is not a fad and it cannot be wished away. This is a reality that businesses have to embrace quickly. Businesses have to recognize that social media is a fantastic opportunity to connect and engage with new and existing customers. Today, many traditional businesses and business owners are wary of utilizing social media as …