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Why Does a Local Business Need a Blog Anyway?

In Blogging by checkmatemedia

The traditional way of marketing is no where near as effective as it once was. The public have been inundated with every kind of direct marketing method, from tv commercials to email marketing, with so much is now being viewed as spam, lowering its effectiveness. Because of this, most marketing attempts by a small business are simply being ignored, and …

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Why SEO matters for small & medium sized businesses

In SEO by checkmatemedia

Businesses of all sizes have a presence on the internet these days. But let’s learn why SEO matters for small & medium sized businesses. Large, medium, small scale, it doesn’t matter how big your business is. The only thing that matters is whether you have a presence on the web, and most importantly, whether you have SEO’d it. To a …

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The Mobile Influence on Business – Mobile Marketing

In Mobile Marketing by checkmatemedia

  Mobile technology has made giant strides in a short period of time. There are so many new devices such as laptops, PDAs, tablet computers and smart phones available to the consumer, not to mention the several applications, software and new methods of communication that complement them.  These new technologies have a huge impact on the business world. Businesses can …

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Social Media Marketing: How To Create A Successful Campaign

In Social Media by checkmatemedia

  Its a fact that many businesses are still confused about social media and how to use it for marketing purposes.  Many business owners we talk to understand the basics of websites like Facebook, Twitter and YouTube.  However, they more often than not do not understand how they can grow their business by marketing on these social media sites.   …